CHARLOTTE, N.C.— Sycamore Brewing Firm, the highest independently-owned Carolina-born brewery, proclaims that they’re altering the carton sizes of their portfolio of retail packaging. Newly obtainable are 6- and 12-pack, 12-ounce beers for his or her year-round brews. As well as, Sycamore proclaims its signature beer, Mountain Sweet, is now obtainable in a 19.2-ounce can.
The change is part of the technique to attain a stronger presence on retail cabinets as Sycamore goals to develop into the primary craft brewer in North Carolina. 73% of southern area craft beers are provided in 12-ounce cans, and Sycamore’s change will higher align them with the craft beer market. Sycamore’s progress up to now has been extensively in PakTechs. The change to bins with 12-ounce cans permits the brewery to additional showcase their robust branding and improve its shelf presence in retail shops, interesting to extra craft beer drinkers.
“We’ve all the time thought outdoors the field at Sycamore and inventive considering will nonetheless be one in every of our core values, nonetheless, it makes good enterprise sense to higher align carton sizes with different craft breweries as we goal to develop into a dominant participant within the Southeast area,” stated Sarah Brigham, Sycamore Brewing Firm co-owner.
The carton change can also be a transfer to increase the markets the place Sycamore beers are bought outdoors of the state. It’s at the moment obtainable in North Carolina and 6 different states. By aligning with carton sizes within the craft beer trade, extra retailers are apt to put Sycamore merchandise on their cabinets.
Sycamore will provide 12-ounce 6- and 12-pack cartons for Mountain Sweet and Seashore Sweet. Southern Woman, Tremendous Quench and Double Sweet can be bought in 12-ounce 6-packs solely. It is a calculated transfer away from the model’s previous packaging of 16-ounce 4-packs. Seasonal choices will stay obtainable as 16-ounce, 4-packs at retailers.
Moreover, including its signature model, Mountain Sweet, right into a 19.2-ounce format supplies an extra providing within the rising single-serve beverage section.
“Our purpose is to achieve as many shoppers as attainable and provide our merchandise for any event,” Brigham defined.
Clients can already count on to see the brand new carton sizes in shops as they started rolling out to all markets in April 2024.
About Sycamore Brewing
Owned and operated by husband-and-wife staff Justin and Sarah Brigham, Sycamore Brewing has been creating award-winning craft liquids since 2013. Since then, manufacturing quantity has soared, Sycamore has now develop into the biggest Charlotte-born brewery in addition to a prime three craft brewery in North Carolina. In 2023, Sycamore opened one of many largest taprooms in the US in Charlotte’s South Finish neighborhood, additional establishing itself as a gathering place for good instances and nice beer. Additionally, in 2023, Sycamore additionally opened a taproom on the Charlotte airport (CLT). From year-round mainstays and IPAs to seasonal choices and café impressed brews, Sycamore beer is offered at main retailers in NC, SC, VA, WV, TN, GA and OH.
For Extra Info:
http://www.sycamorebrew.com
