Company Can Use Brooks’ Inexperienced Loyalty Factors to Help Sustainability Efforts and Earn Perks at Vineyard
Amity, Ore. (Jan. 13, 2025) — Brooks is proud to announce the launch of its reusable bottle program in partnership with Revino. This initiative is the newest addition to Brooks’ big range of sustainability-focused practices geared toward decreasing waste, selling environmentally pleasant options, and galvanizing neighborhood participation in significant environmental motion.
The 2023 Janus Pinot Noir is Brooks’ first wine in Revino reusable wine bottles. Those that buy can return the bottles to Brooks or a Revino return location to be washed and reused. Revino has a return map to search out essentially the most handy return location. These bottles provide emissions reductions of as much as 85% in comparison with single-use bottles and might be refilled as much as 50 instances, breaking even on carbon emissions after the third reuse.
Revino is revolutionizing sustainable packaging options for the meals and beverage business and their progressive method aligns with Brooks’ mission to scale back environmental influence via forward-thinking practices.
“With Revino, we’re taking one other step towards decreasing our environmental footprint and giving our clients a easy option to be a part of us in supporting sustainability,” mentioned Janie Brooks Heuck, Managing Director of Brooks Wine. “We’re excited to be one of many first wineries to accomplice with Revino and see this as an thrilling subsequent step within the sustainable wine business.”
Along with supporting sustainability, contributors can redeem rewards factors via the brand new Brooks’ Inexperienced Loyalty Factors Program the place factors are awarded for actions reminiscent of returning a reusable Brooks bag (50 factors), returning a reusable Revino wine bottle (100 factors), and returning pure wine corks, with as much as 100 corks accepted per go to (10 factors per cork). Company may earn 75 factors by utilizing the Brooks EV charging station. These factors might be redeemed for unique perks on the tasting room, providing a rewarding method for guests to assist environmental efforts whereas having fun with enjoyable experiences on the vineyard.
Brooks has lengthy been a frontrunner in environmental stewardship, highlighted by its complete sustainability efforts, together with:
- Tree Planting: Partnering with Ecologi, Brooks has planted practically 60,000 bushes via initiatives tied to buyer orders, membership anniversaries, and particular occasions.
- 1% for the Planet Membership: Since 2019, Brooks has donated 1% of its annual income to Kiss the Floor, a nonprofit centered on regenerative agriculture, together with via the discharge of a particular wine devoted to their mission.
- B Corp Certification: Brooks meets rigorous B Corp requirements for environmental and social accountability, excelling in areas reminiscent of worker advantages, provide chain practices, and charitable giving.
- Demeter Licensed Biodynamic® Practices: Brooks upholds biodynamic farming and winemaking strategies, emphasizing low-intervention strategies and eliminating artificial inputs.
To study extra concerning the Revino Bottles program, observe @revinobottles on Instagram. For extra details about Brooks’ Revino Bottle Program and sustainability initiatives, go to BrooksWine.com.
About Brooks:
Based in 1998, Brooks is a female-led, family-owned vineyard positioned in Amity, Oregon, within the coronary heart of the Willamette Valley. The vineyard produces 18,000 circumstances yearly throughout 50 labels, with a deal with Pinot Noir, Riesling, and different fragrant white wines.
Over time, Brooks has earned widespread acclaim. In 2019, 2021, and 2023, Brooks was designated as one of many High 100 Wineries on the planet by Wine & Spirits Journal and has been named a 100 Greatest Fan-Favourite Vacation spot in Oregon six years in a row. In 2023, Brooks was named Inexperienced Firm of the 12 months by The Drinks Enterprise and was #28 of the World’s Greatest Vineyards in 2023 and #55 in 2024. Latest Brooks wines proceed to point out up on Jen Dunnuck, Wine Fanatic and James Suckling High 100 lists.
Brooks is the residing legacy of Jimi Brooks, a visionary Portland native who got here to wine via his ardour for historical past and philosophy. Jimi devoted his life to holistic farming and winemaking within the Willamette Valley. Jimi handed away unexpectedly in 2004 on the age of 38. His son Pascal (8 years previous on the time) turned the Proprietor of Brooks, and Brooks has continued with the dedication of Jimi’s greatest buddy, Chris Williams (Brooks’ Winemaker Emeritus), and his sister, Janie Heuck (Brooks’ Managing Director). At this time, Claire Jarreau serves as Winemaker, and the complete workforce stays dedicated to carrying ahead Jimi’s imaginative and prescient of high quality, sustainability, and neighborhood.
For extra info, go to brookswine.com and observe @brookswinery on Instagram and Fb.
